Multiple stakeholders, separate systems.
- SupplierPaper files
- ManufacturerSpreadsheets
- WarehouseHandwritten logs
- LogisticsPhone & email
- MarketNothing to check
HALAL TRACEABILITY PLATFORM
Trace Halal.
Connect
the journey.
iTRACE helps Halal businesses connect supplier,
production, logistics and retail records into
one
traceable journey — and show it to customers
through a QR code.
MDEC MDX Award 2023Innovation Solution for Halal Supply Chain
Collaborators include
Solution provider for
All partners
01 / THE CHALLENGE
Halal is more
than a certificate.
It’s the story of everything
that happens along the way.
Suppliers. Facilities. Warehouses. Borders. A product passes through many hands. When its information lives in separate systems, the full picture gets lost.
iTRACE brings that picture together.
Every stakeholder, one shared record.
- SupplierRaw materials
- ManufacturerProduction
- WarehouseStorage
- LogisticsDelivery
- MarketStore shelf
One shared record on iTRACEWhat your business gains.
See the bigger picture.
Understand where products are and what has happened along their journey.
Make Halal issuance easier.
Authorised regulatory bodies can see each product’s journey, making it easier to review and issue Halal products.
Be ready to respond.
Find relevant product and batch information when an issue needs attention.
Let trust travel.
Share credible product information with partners, customers and Halal markets at home and abroad.
02 / HOW IT WORKS01 — 07
From the first source.
To the final shelf.
See how a Halal product’s journey stays connected, from the first source to the shopper’s phone.
SEVEN STAGESSCROLL TO EXPLORE
Follow each stage below to explore the product journey.
THE ORIGIN
Know the source.
Connect products with their origin, suppliers and the information that starts their journey.
See what shoppers seeDIGITAL JOURNEY RECORDIllustrative product
journey+
Product identityHT–2026–0084
Current touchpointSource
InformationOrigin &
supplier
Recorded at every touchpoint
03 / CONSUMER EXPERIENCE
Scan the pack.
See the story.
A QR code lets shoppers look beyond the Halal logo, to the product’s page and the journey behind it.
- 01
Scan the QR codeA phone camera reads the code printed on the pack.
- 02
View product informationProduction and expiry dates, producer, type, UPC, net weight and certifications.
- 03
Open the supply chain traceScroll to Supply Chain Trace and tap View trace.
- 04
Follow the product journeyDated events such as receiving, customs clearance and shipping, with locations and read points.
04 / THE PLATFORM
Many moving parts.
One connected platform.
Bring product, process and supply-chain information together. See the journey. Understand the details. Act with greater confidence.
Log in to the platform- 4Connected workspaces, from partner setup to event tracing
- GS1EPC identifiers: SGTIN for products, SGLN for locations
- QRSelected records shared with shoppers through QRTRACE
halal-dev.itrace.app · CompaniesPLATFORM SCREENSHOT
SCREEN PREVIEW · NOT A LIVE SESSION
PRODUCT SHOWCASECHINA → MALAYSIA & BEYOND
Showcase your products.
Connect to new markets.
Give your products a digital presence with connected product information and Halal traceability.
Illustrative product profiles and sample imagery. Product owner photographs, origin details and certification documents should be supplied and checked before publication.
Ready to present your products?
Bring your own photography, specifications and relevant Halal documents to create a profile for buyers in Malaysia and beyond.
05 / INDUSTRIES
Different industries.
The same need for Halal trust.
RECOGNITION & PARTNERS
Built with a trusted network.
Awards
-
MDEC MDX Award 2023Innovation Solution for Halal Supply Chain
Huawei Spark 2022Top 10 Finalist · Palm Oil Traceability Project
The Malaysian Brand Award2021
Associated with
Solution provider for
Our partners
Our collaborators
06 / FAQ
Good questions.
Good questions.
Clear answers.
A few things you might be wondering
about Halal traceability.
What is Halal traceability?+
It is the ability to track and connect relevant product and supply-chain information throughout a product’s journey, from source to market. It helps stakeholders understand origins, processes, handling and movement.
How is it different from Halal certification?+
Certification assesses compliance with applicable Halal requirements. Traceability connects the information behind a product’s ongoing journey. It supports visibility and assurance, but does not replace certification.
Can iTRACE connect with our existing systems?+
Integration with business systems such as ERP and WMS can form part of an implementation. Available interfaces, data requirements and scope are reviewed for your systems.
Can we trace individual products or batches?+
Product, batch and serial identities can form part of a traceability journey. The right level of detail depends on your operations and can include relationships between units, cases, pallets and shipments.
Can customers access information through a QR code?+
A QR code can connect a physical product with a digital product experience. The information shared with consumers can differ from records available to authorised business users.
GET STARTED
Make your Halal supply chain
Make your Halal supply chain
traceable.
Tell us what you would like to trace. We will talk through
your products, partners and systems,
and how iTRACE could fit.